Thanks to better quality data and new platforms, digital marketers are going to target better.
Digital is changing the competitive FMCG in three important ways.
Innovation in Singapore offers a glimpse of how AR will shape diverse industries.
Only 15% satisfied with their ability to quantify CX impact.
Forrester numbers show a disconnect between CX strategies and real investment.
The new telco operator does not see CX as a business objective; it sees it as a business model.
A recent study showed that many are also struggling to understand their customers.
Holding onto old financial models might make you extinct.
The joint effort by Adobe, Microsoft and SAP is helping customers like Unilever to unlock insights in their data silos.
The Voice of Customer solutions are changing organizations from within, but questions and challenges remain.
Is 2019 the Year of the CX Boilover? Analysts think so.
Customer experience will shape business and technology decisions this year.
The island’s leading financial institutions are making it easier for their business customers to trade and manage their cash positions.
A lot is happening in the AR space as retailers increasingly look to it as a way of shoring up the appeal of bricks and mortar.
How leading brands are winning customers by mapping their customer DNA.
Singaporeans love watching online video. But this new report shows that their habits are impacting TV and other broadcast media markets.
Open source support, a lightweight commerce offering and strategic alliances with partners are ways SAP is looking to build new customer inroads and take on rivals like Salesforce.
New digital workplace study shows that technology is a game changer, but firms also need to focus on workplace psychology.