The line between brand and experience is getting blurred, leading retailers are using analytics and APIs to stay ahead.
The right CMS can give the CX edge that digital and marketing leaders seek.
How data company made war with disparate, unconnected and bad data, and won.
Consumers are beginning to get cautious about the dependency on big tech products and services.
Australia supermarkets are trying hard to make it easier to checkout. The results are mixed at the current moment.
Carousels are useless and can scare away your customers.
It is not just about the “Instagram effect”; leading travel brands are using new cloud-driven tech to rewire the entire industry and make emotional connections with customers.
New CX platform from Capgemini and Sitecore provides the foundation to improve the in-store and self-service experience.