Meet the Nextgen Social Platform From HK: Lucid Worlds
- By CDOTrends editors
- November 20, 2023
Social media has come a long way since its early days. Still, the next evolution promises even more radical changes in how we connect online. While platforms like Facebook struggle to maintain relevance and TikTok faces scrutiny over its algorithms, a new player named Lucid Worlds offers an immersive alternative out of Hong Kong.
Lucid Worlds taps into the digital transformation that accelerated during COVID-19, converging different online activities into a unified space. Users can shop, attend events, and build communities
within interactive 3D environments. It captures the momentum of the exploding metaverse, which Deloitte predicts will become a USD1.4 trillion market in Asia by 2035. Lucid Worlds also capitalizes on booming e-commerce, on pace to hit USD8 trillion globally by 2027, according to eMarketer.
"We’re committed to pushing boundaries. In a few simple steps, your e-commerce store, such as Shopify, can be transformed into an immersive virtual experience, turning everyday scrolling into purposeful exploration. But Lucid Worlds isn't just about shopping. It's a platform for connection—a place to host events, nurture communities, and foster engagement in innovative ways. And thanks to our comprehensive analytics, users can fine-tune their experiences to maximize customer engagement, retention, and conversion rates. In short, we're not only developing a new social platform; we're helping build a vision of the future.” says Saurav Chatterjee, group chairman of Lucid Worlds.
Lucid Worlds stands out for its frictionless user experience. Users can immediately access immersive shopping, events, and communities without requiring any downloads, hardware, or gaming consoles for just USD29.95 per month. The platform offers templates to quickly build 3D worlds before graduating to custom environments designed by the Lucid Worlds team. Proprietary gaming engines and servers ensure fast performance without lags or glitches.
Early adopters include major regional and global brands like Clockenflap, Watches of 5th, and Indie Lee. But the possibilities span industries and use cases, from virtual conferences to digital storefronts to interactive brand activations.
For IT professionals, Lucid Worlds signals how virtual spaces may soon replace static websites and apps. The ease of use enables anyone to build professional 3D environments with little technical expertise. Yet the backend represents sophisticated architecture combining game engines and server stacks.
With digital maturity accelerating among consumers and businesses, an inflection point appears close to where 3D virtual worlds enter the mainstream. Lucid Worlds offers a glimpse of this future and serves as an engine to make immersive social engagement available to the masses.
Image credit: Lucid Worlds