Entering the New Normal

It is clear that COVID-19 impacted business models. What was considered not possible before the pandemic, now has become business usual. Forrester believes that this is just the beginning; we will continue to feel the effects of the COVID-19 and other unpredictable eruptions of systemic risk over the next decade.

This guide highlights five macro shifts that will forever alter business and technology and set the foundations for a new normal.

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